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Raising The Bar: Innovation In Legal Tech 

While Ai has been transforming the legal sector in innovative ways, how do we build and position a legal tech brand from concept to commercialisation?

Touchdown Gurus carried out a benchmarking analysis of product properties and created a branded IP. Advised on UI/UX features that helped to rectify user workflow, ultimately expanding the product’s market as well as its usefulness. Touchdown Gurus also crafted an effective and targeted PR message and plan that drives adoption, builds mindshare and increases investor value.

These competencies added value to Spotdraft;

Communication Strategy

Digital & Marketing

Sponsorship & Fundraising

Brand Building

Business Development

Community  Engagement 

Product Design & Development

Market Research & Surveying


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